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In 2003 is a Senior Lecturer at the University of Mauritius. Brent Ritchie In 1991 and 2003 is Chairman of World Tourism Education of Calgary Canada. The Meaning and Measurement of Destination Image and Introduction The unprecedented growth in the tourism industry during the last fifty years has created major challenges in tourism marketing.

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  1. Click the ‘Get Form’ button to obtain the form and open it in your browser for editing.
  2. Read the introductory section of the form carefully to understand the context and purpose of the destination image measurement.
  3. Begin filling out the personal information section, ensuring all required fields are completed accurately. This may include your name, contact information, and any relevant identification number.
  4. Proceed to the destination image assessment section. Here, describe your perceptions and experiences related to the destination in question. Use descriptive language that encompasses both functional and psychological attributes.
  5. In the evaluation section, rate various aspects of the destination based on your experiences. Common categories may include scenery, cultural attractions, hospitality, and overall atmosphere.
  6. Review your entries to ensure that all information is complete and concise. Check for any spelling or grammatical errors before submission.
  7. Once you have completed all sections of the form, you can choose to save your changes, download a copy for your records, print it, or share it with the relevant parties as required.

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Destination competitiveness can be evaluated both quantitatively and qualitatively. Quantitative performance of a destination can be measured by looking at such data as tourist arrivals and tourism incomes (hard data).

Both academic researchers and tourism marketing managers thus frequently measure destination image in empirical survey studies to: 1) assess how tourists currently view a destination, 2) define how the destination would like to be perceived by tourists, 3) develop and implement marketing action to modify destination ...

A destination image is `the expression of all objective knowledge, impressions, prejudice, imaginations, and emotional thoughts an individual or group might have of a particular place' (Lawson and Baud Bovy, 1977).

Lawson and Baud Bovy (1977) define the concept of destination image as the expression of all objecti- ve knowledge, prejudices, imagination and emotional thoughts of an individual or group about a particular location.

ing to Echtner and Ritchie (1991, 2003), destination image is structured by the functional or the more visible attributes, and the psychological or the more invisible attributes, also by the common and unique characteristics.

Literature indicates that the tourist's personal factors (socio- demographic and psychological characteristics) and the destination's natural resources, general infrastructure, political and economic factors, culture, history and art and others influence the perceived destination image.

Destination image formation processes are continuous mental progressions in which diverse sources of information converge.

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© Copyright 1997-2025
airSlate Legal Forms, Inc.
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Form Packages
Adoption
Bankruptcy
Contractors
Divorce
Home Sales
Employment
Identity Theft
Incorporation
Landlord Tenant
Living Trust
Name Change
Personal Planning
Small Business
Wills & Estates
Packages A-Z
Form Categories
Affidavits
Bankruptcy
Bill of Sale
Corporate - LLC
Divorce
Employment
Identity Theft
Internet Technology
Landlord Tenant
Living Wills
Name Change
Power of Attorney
Real Estate
Small Estates
Wills
All Forms
Forms A-Z
Form Library
Customer Service
Terms of Service
Privacy Notice
Legal Hub
Content Takedown Policy
Bug Bounty Program
About Us
Blog
Affiliates
Contact Us
Delete My Account
Site Map
Industries
Forms in Spanish
Localized Forms
State-specific Forms
Forms Kit
Legal Guides
Real Estate Handbook
All Guides
Prepared for You
Notarize
Incorporation services
Our Customers
For Consumers
For Small Business
For Attorneys
Our Sites
US Legal Forms
USLegal
FormsPass
pdfFiller
signNow
airSlate WorkFlow
DocHub
Instapage
Social Media
Call us now toll free:
+1 833 426 79 33
As seen in:
  • USA Today logo picture
  • CBC News logo picture
  • LA Times logo picture
  • The Washington Post logo picture
  • AP logo picture
  • Forbes logo picture
© Copyright 1997-2025
airSlate Legal Forms, Inc.
3720 Flowood Dr, Flowood, Mississippi 39232