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This identity can be created through various types of branding, such as personal branding, corporate branding, product branding, and service branding. Effective branding strategies must consider key points such as the target audience, competition, and brand values to create a unique and successful brand.

Branding form is used mostly by designers or freelancers in the branding or marketing business. This form will gather information such as company name, address, contact number, logo, client name, client business, and branding questions that will help you determine the best branding for the project.

Line branding is a branding strategy used by a company to brand a line of products or services or multiple complementary lines of products or services while sharing the branding, brand strategy, promise, and positioning of the master brand.

A product line is a group of connected products marketed under a single brand name by the same company. Firms sell multiple product lines under their various brand names, often differentiating by price, quality, country, or targeted demographic.

From the coffee cup we're handed at Starbucks to the toothpaste we choose from the shelves of grocery stores and the ads we see on our smartphones. Companies like Coca-Cola, Apple, and Starbucks have product branding that is so recognizable we take it as a normal part of our environment.

Under line branding strategy, complementary products combine to form a complete whole with a common concept. For example, Lakme appeals to beauty concept by offering products as complementary which enhance beauty like, lipsticks, body lotion, eye make up, cleansing lotion, nail enamels etc.

While a product line extension is when the same brand puts out a new product in their existing category, a brand extension is when an existing brand offers a new product in a product category the brand has never competed in.