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An email address can start with a capital letter or include capitals anywhere in the address. If you happen to capitalize your email address, or your autocorrect simply messes up, fear not. You will be fine! Unlike passwords, email addresses are not case sensitive.

The subject line should communicate exactly what the email is about so that the recipient can prioritize the email's importance without having to open it, the experts said.

Sumo's best email subject lines Subject LineOpen Rate1. I was right ? and that's not good for you69%2. 13 email marketing trends you must know64%3. Before you write another blog post, read this61%4. Are we still on for 12?61%6 more rows

12 tips to create good email subject lines Shorten your subject lines.Avoid spam words in your email subject lines.Ask open-ended questions in the subject line.Include a deadline in the subject line.Try a teaser subject line to get people to open your email.Give a clear command in your subject.

Use a short, descriptive subject line. Use a standard greeting like ?Dear? or ?Hello,? followed by the recipient's name. Introduce yourself with your full name, job title (if relevant), and any other details that the recipient should know about you.

What is the good subject line for introduction email? Please use the recipient's first name as your subject line name. This shows the reader that you are sending a personalized note and not sending mass emails. Emails are more likely to be opened by recipients who believe they came from someone they know.

Email Subject Line Best Practices Learn from successful email subject line examples.Keep it short and sweet.Use a familiar sender name.Avoid the 'no-reply' sender name.Use personalization tokens.Segment your lists.Don't make false promises.Do tell them what's inside.