The Link title is an optionally defined attribute to give additional, advisory information about a linked web site. It helps clarify or further describe the purpose of a link that a recipient should know before clicking it.

The title tag is an HTML code tag that allows you to give a web page a title. This title can be found in the browser title bar, as well as in the search engine results pages (SERP). It's crucial to add and optimise your website's title tags, as they play an essential role in terms of organic ranking (SEO).

Change an existing hyperlink Right-click anywhere on the link and, on the shortcut menu, click Edit Hyperlink. In the Edit Hyperlink dialog, select the text in the Text to display box. Type the text you want to use for the link, and then click OK.

You should use a link title when you are providing more information about the link. Don't use a link title to provide the information over again, as this is a usability fail that will only result in annoying your users.

The link anchor text is supposed to be the name of the link itself. The link title attribute is supposed to provide more information about where the link will send the user who clicks on that link.

It's simply the headline on the SERP (search engine results page). For example, if you Google “kitchen appliances,” you'll see that one of the top results is from IKEA. In this case, the page title tag is “Kitchen Appliances – IKEA.” This is what both people and search engines will see as the title of your page.

What is the link title attribute? Put simply, the link title attribute gives additional information about the page being linked to. Here's what the W3C has to say about it: The title attribute is used to provide additional information to help clarify or further describe the purpose of a link.